Banca Generali arrives on the main social networks by inaugurating its official Facebook, LinkedIn and YouTube pages.
The communication strategy of Banca Generali thus extends to social platforms to bring to an increasing public messages and values supported through the various initiatives that are carried out every year since the first private bank to the value of service and innovation.
LinkedIn, the community known dedicated to the development of contacts in the professional, will be the virtual place to find corporate news related to company results, the presence of media and press.
The new official Facebook page, however, will be the hub for the storytelling of institutional events, initiatives with testimonials and to tell the values that inspire Banca Generali and its parent company in 'social commitment and appreciation of art.
Finally, the YouTube channel will be the container of all videos related to social initiatives and interviews with the media, to tell the Bank through the direct voice of the top management and the testimonial.